|
Page 7 of 12
Meta data Tab:
Global Site Meta Description: Enter a description of the web site that is to be used by Search Engines.
The meta description tag takes the following form:
<meta name="description" content="Brief description of the contents of the page.">
Consider the following ideas when creating the entry:
- Ideally limit the description to twenty words or so, depending on the Search Engine being targeted.
- Make the description concise and relevant to the web site's contents.
- Include some of the keywords and key phrases associated with the web site content here too.
NOTE: As some Search Engines now read more than 20 words it is possible to add one or two sentences, just make sure that the most important part of the description is in the first 20 words. This ensures the greatest available coverage by as many Search Engines as possible.
Global Site Meta Keywords: The meta keywords tag takes the following form:
<meta name="keywords" content="keywords,keyword,keyword phrase,etc.">
The following should be kept in mind:
- The optimal number of characters for a keyword description is said to be between 300 and 500.
- Do not repeat words too often.
- Separate the keywords with a comma, or a space, or group two or three words together - such as a pertinent phrase - for example: 'Joomla! Open Source'.
Show Title Meta Tag: Includes a "title" meta tag when viewing a Content Item.
Show Author Meta Tag: Includes an "author" meta tag when viewing a Content Item.
NOTE: The Description and Keyword Meta tags will have a bearing on how Search Engines will index the web site. Some Search Engines completely ignore Meta data altogether. Do some research on Search Engine Optimisation if high rankings and Search Engine traffic are important for this web site. See also the SEO Tab below.
|